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Theranostics and Care Areas Adoption Rate Study

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    Identify future adoption rate of radiopharmaceutical therapies for theranostics and PET/CT imaging in different care areas.
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    The Client

    • The client is a global medical technology company and is among the top leaders worldwide in molecular imaging products and they have achieved significant progress in precision health and theranostics products and solutions.
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    The Challenge

    • The client's objective was to gain insights into the expected adoption rate of theranostics.
    • This is done in order to effectively address and overcome future challenges related to an inefficient supply chain and limited manufacturing capabilities, that may hinder the adoption.
    • Concurrently, they aimed to analyze the underlying causes that contribute to these bottlenecks.
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    Our Approach

    • Quantitative Research : In-depth interviews with the heads of nuclear medicine dept. And directors of imaging/rad/administrator.
    • A 25-minute double-blinded online survey.
    The Objectives

    The Objectives

    • To determine the future adoption rate of theranostics and identify factors influencing adoption.
    • To identify potential bottlenecks in the adoption of newer radiopharmaceuticals.
    • To identify and address customer challenges related to theranostics adoption.
    • To identify projected volume and potential new care areas.
    Project Outcomes

    Solution/Outcome

    • The client was provided in-depth information about the current landscape of theranostics utilization and insights into the intention and future adoption of radiopharmaceutical therapies. Furthermore, key therapy areas were identified and analysed in detail.
    • The post-adoption plans, including patient participation, department considerations, and anticipated increase in patient volume, were comprehensively captured and reported.
    • The challenges related to adoption and any staff requirements arising from the adoption process were also identified.

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